Current Affairs

FSSAI’s New QR Code Mandate: Empowering Diners with Instant Food Safety Reporting

In a novel step towards improving food safety and consumer empowerment, the Food Safety and Standards Authority of India (FSSAI), through its notice on the mandatory display of QR codes with the Food Safety Connect App by all food business operators (FBOs), including restaurant, cafe, dhaba, and street corner operators, will have to display the QR code on or after August 2025. The July 25, 2025, launched initiative seeks to facilitate grievance redressal, increase transparency, and build confidence in India, whose food industry, covering over 1.4 billion citizens and earning $100 billion a year, is arguably among the most vast in the world, notes Statista. This will help the FSSAI transform the surveillance of food safety, especially in busy markets such as India, where consumers have been dining out every week, 70 percent according to the NRAI figures.

What Is the FSSAI QR Code Mandate?

The FSSAI order mandates every FBO to have their FSSAI license or FSSAI registration certificate displayed prominently and a QR code scanning through which leads the user to the Food Safety Connect App. It is a QR code that has become a compulsory requirement on the licenses and must be present at the route points of the customers, whether at the entrance, the billing counters, or the sitting areas. Identifying the code scanning through their smartphones, the diners will be able to access an application where they can access information on whether the outlet is registered or not, whether they should complain about any hygiene or misleading label, or keep abreast of the latest safety initiatives of FSSAI. Even the online media cannot be ignored, and FBOs will be obligated to integrate the QR code or app download link in their respective websites and food delivery services such as Swiggy and Zomato.
The move is in tandem with the FSS (Licensing and Registration of Food Businesses) Regulations, 2011, and has come amidst increasing concern over food safety breaches, with more than 15 percent of food samples failing in 2024, according to FSSAI sources. The initiative renders such compliance to be visible and actionable, meaning that it enables consumers to hold businesses responsible in real time.

How the Food Safety Connect App Works

The Food Safety Connect App has been crafted to be user-friendly and time-saving, as it is offered both on Android and iOS. Its major characteristics are
This system shifts beyond manual complaint procedures where the diners were forced to visit the managers or attend testing labs, which was in most cases impractical in cities such as Delhi and Mumbai, where people are busy.

Why This Matters for Indian Consumers

The food business in India is enormous, and according to the metrics given by FSSAI, there are more than 2 million FBOs (food business outlets) in the country, including small stalls and gourmet restaurants. Nevertheless, issues related to mislabeling and hygiene violations cannot be ignored, as there are more than 20,000 complaints connected to these reasons made in 2024 only, as India Advocacy estimates. The regulatory requirement on QR codes will counter such challenges by:

Unique Insights and Local Impact

The requirement is especially relevant to the Indian cuisine world. In rural settings where there is a lack of enlightenment on food safety, the QR code may elucidate the consumer, but the most common factor issues, such as lack of smartphone penetration (30 percent of rural households have smartphones, according to IAMAI), could become the most complex. Cities such as Bangalore, having a strong cafe culture, will experience an accelerated grievance resolution that will improve confidence in restaurants within the area. The reaction on X is split: although @LogicalIndians hailed this action as being a “game changer in terms of consumer empowerment,” there are concerns by users that small merchants may not be able to afford the compliance costs.
The move can also be seen as a reaction to recent FSSAI measures, including investigating deceptive advertising of so-called 100 percent fruit juice products, as well as requiring more vivid nutrition information later in July 2024. In this way, by adopting digital tools, the FSSAI is represented as the lateral line to global trends (e.g., food traceability systems in the EU) and is responding to the national (India-related) issues (e.g., unregulated cloud kitchens that increased 40 percent in 2024, according to RedSeer).

Tips for Consumers and Businesses

For Diners:

For FBOs:

Challenges and the Road Ahead

Although the regulation is a step higher toward a healthier food ecosystem, there are issues to overcome. According to The Logical Indian, small traders that make up 60 percent of FBOs in India might experience problems renewing licenses or accessing electronic resources. The app usage might be restricted in remote locations due to connectivity problems, and consumer awareness campaigns will play a central role. The FSSAI intends to hold workshops and use, say, X, to advertise the app on it so that it has 50 million downloads by 2026.
This effort elevates the Indian food safety regime as an example to the other third-world countries in that it manages to strike a point of equilibrium between technology and enforcement of regulations. This is what Rakesh Kumar, the FSSAI regulatory compliance director, has stated: “It is about having every diner demand safe food.” The compliance of QR codes is likely to decrease damages to food safety by a fifth by 2027 by industry standards, thus making eating healthy and open in India.

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