A pretty online store that nobody can check out from is a hobby, not a business. We design and build e-commerce websites for Mumbai businesses with one objective: turning browsers into buyers. Shopify, WooCommerce, Indian payment gateways, GST-ready checkout — all handled properly, from a team that has been doing this since 2013.
Web Techneeq is an e-commerce website design and development company based in Andheri East, Mumbai. Founded in 2013 by Hansel Gonsalves, the company builds online stores on Shopify, WooCommerce, and custom platforms with Indian payment gateway integration, GST-ready checkout, and mobile-first product design. Office: 74 Technopark, C Cross Road, Opp. SEEPZ Gate No. 2, MIDC, Andheri East, Mumbai 400093. As of 2026, the company has delivered e-commerce projects for clients including KIP Chemicals, Serumique, and others across FMCG, chemicals, fashion, and beauty sectors.
An e-commerce website is not a regular business website with a "buy now" button added. It is a different category of product entirely — one where every design and technical decision directly affects whether a visitor completes a purchase or abandons the cart at the last step. Product page layout, checkout flow length, payment method availability, shipping cost transparency, and page loading speed on mobile all have a measurable, direct impact on revenue.
We have been building e-commerce websites for Mumbai businesses since 2013. We have set up stores for chemical manufacturers selling B2B in bulk quantities, beauty and health brands selling direct to consumers, and businesses navigating the specific complexities of GST-compliant invoicing and Indian payment preferences. Each of these required a different approach — and that range of experience is what lets us build a store that fits your specific business, not a generic template.
Many businesses underestimate what an e-commerce website actually requires until they are mid-project. Here is what makes it fundamentally different.
A regular website generates an enquiry. An e-commerce website processes a financial transaction. This means payment gateway integration, transaction security, PCI compliance considerations, and refund/return logic all need to be handled correctly — mistakes here cost real money, not just leads.
Selling a product that is out of stock damages trust immediately. E-commerce websites need real-time inventory tracking, automatic stock updates, and clear out-of-stock states — functionality a standard business website never requires.
On a regular website, a confusing contact form loses some enquiries. On an e-commerce site, every additional checkout step measurably reduces completed purchases. The average cart abandonment rate in India is around 70% — and checkout design is the single biggest lever to improve that number.
GST rates vary by product category in India. An e-commerce website needs to calculate and display the correct tax for each product, generate compliant invoices, and handle this correctly across potentially hundreds of SKUs — not a consideration for a standard informational website.
Over 80% of Indian e-commerce traffic happens on mobile, and mobile conversion rates are typically lower than desktop unless the experience is specifically optimised. A mobile checkout that requires zooming, has tiny tap targets, or loads slowly will cost significant revenue.
E-commerce SEO involves optimising potentially hundreds of product pages, managing duplicate content across product variants, structuring category pages correctly, and implementing product schema markup — a fundamentally different SEO discipline from a 10-page business website.
This is the first decision that shapes everything else about your project. Here is an honest comparison based on 12 years of building on all three.
Best for: businesses wanting a fast, reliable launch without managing technical infrastructure.
Best for: businesses wanting full ownership and lower long-term cost, comfortable with (or outsourcing) maintenance.
Best for: businesses with specific B2B logic, bulk pricing tiers, or integration needs that no off-the-shelf platform handles well.
Not sure which fits your business? Tell us about your products and goals and we will recommend honestly — based on your situation, not on which platform earns us more.
All work done in-house at our Andheri East office. No outsourcing your store build to freelancers.
Custom Shopify themes built for your brand, complete store setup, app configuration, and Indian payment gateway integration. Fast to launch, reliable to run, designed to convert mobile shoppers.
Know More →Custom WooCommerce stores on WordPress with full design control. Product catalogue setup, custom checkout design, and complete payment and shipping configuration for the Indian market.
Know More →Razorpay, PayU, UPI, net banking, cards, and Cash on Delivery — configured and tested thoroughly before launch. We make sure your customers can pay the way they prefer to pay.
Discuss Integration →We upload and organise your products with SEO-optimised titles, descriptions, categories, and variants. Clean, consistent catalogue structure that makes products easy to find and easy for Google to index.
Discuss Your Catalogue →Streamlined checkout flows designed specifically to reduce abandonment — guest checkout, transparent pricing, minimal form fields, and trusted payment badges. We design checkout to convert, not just to function.
Optimise My Checkout →Product page optimisation, category structure for SEO, product schema markup, and a strategy to rank your highest-margin products on Google. E-commerce SEO requires a different approach than regular website SEO, and we build it correctly from the start.
Know More →Roughly 7 out of 10 online shopping carts in India are abandoned before purchase. Most of this is preventable through better design decisions made before the store ever goes live.
Showing shipping fees, taxes, or handling charges only at the final step is the single biggest cause of abandonment. We display the full expected cost as early as the cart page, not as a surprise at the end.
Requiring a full account signup before purchase loses a significant percentage of first-time buyers. We always enable guest checkout as the default option, with account creation offered as a convenience, not a requirement.
Every unnecessary field in a checkout form increases the chance of abandonment. We design checkout forms with only what is genuinely required to complete and ship the order — nothing more.
Indian shoppers strongly prefer UPI and COD alongside cards. A store offering only card payment loses a large segment of potential buyers. We always configure multiple trusted, familiar payment methods.
Since most Indian shopping happens on mobile, a checkout page that loads slowly on a 4G connection actively costs sales. We optimise checkout pages specifically for fast mobile loading.
Shoppers hesitate to enter payment details on an unfamiliar site without visible trust signals. We include SSL indicators, secure payment badges, and clear return policy links right at the checkout step.
We make sure your customers can pay the way they actually want to pay — which significantly affects conversion in the Indian market.
Every product page layout, checkout flow, and trust signal placement is decided based on what actually increases completed purchases — not what looks impressive in a portfolio. An e-commerce site that looks beautiful but converts poorly has failed at its one job.
Razorpay, PayU, UPI, COD, and GST-compliant invoicing are standard in every e-commerce project we deliver — not an add-on you discover you need after launch. We understand the specific requirements of selling online in India.
Since the majority of Indian e-commerce traffic is mobile, we design and test the entire purchase journey on mobile devices first — not as an afterthought adaptation of a desktop design.
We do not push Shopify because it is easier to sell, or WooCommerce because we prefer it. We assess your catalogue size, budget, and technical comfort and recommend honestly — even when that means a smaller project for us.
Product schema markup, optimised category structure, and SEO-friendly product URLs are part of every e-commerce build. Your products will be ready to rank on Google from launch, not retrofitted months later.
We design, build, and maintain your store under one roof. When a product page needs a quick fix during a sale event, you call one number and it gets done — not a ticket queued behind three other agencies.
A selection of e-commerce and product-based clients from our portfolio across industries.
We understand your product catalogue size, categories, variants, shipping requirements, expected order volume, and any specific features needed — subscriptions, bulk pricing, COD, B2B logic. This shapes every subsequent decision.
Based on your catalogue size, budget, and design needs, we recommend Shopify, WooCommerce, or a custom build — with the trade-offs explained clearly so you make an informed decision.
We design your homepage, category pages, and product page template with a focus on product discovery, trust signals, and mobile usability. You review and approve the design before development begins.
We upload and organise your products — titles, descriptions, images, categories, variants, and SEO-friendly URLs. Clean, consistent structure across your entire catalogue.
We integrate Razorpay, PayU, UPI, cards, net banking, and COD where applicable. Every single payment method is tested with real transactions before launch — not assumed to work.
We set up shipping zones, rates, and carrier integrations, alongside correct GST calculation and invoicing for every product category in your catalogue.
We design a streamlined checkout with minimal steps, guest checkout enabled, transparent pricing shown early, and multiple trusted payment options — the combination that minimises cart abandonment.
We test every product page, every payment method with real transactions, and the full purchase flow on multiple devices before going live. We set up Google Analytics e-commerce tracking and submit your sitemap to Search Console.
We train your team to add products, process orders, manage inventory, and handle returns. Ongoing maintenance packages are available for continued support, security updates, and assistance during sale events.
The questions we are asked most often before starting an e-commerce project. Ask us directly if yours is not here.
How much does an e-commerce website cost in Mumbai?
A basic e-commerce website with up to 50 products on Shopify or WooCommerce typically costs Rs.60,000 to Rs.90,000. A mid-range store with custom design and more products ranges from Rs.90,000 to Rs.1,80,000. A fully custom platform with advanced B2B or pricing logic starts from Rs.2,00,000. We provide a detailed written quote after understanding your product catalogue and feature requirements.
Should I choose Shopify or WooCommerce?
Shopify is best for a fast launch, managed hosting, and no server maintenance — with a monthly subscription fee. WooCommerce is best for full design control and lower cost over 3+ years, but requires more technical maintenance (which we can provide). We recommend the right platform based on your catalogue size, budget, and how much control you want over design and functionality.
Which payment gateways do you integrate?
We integrate Razorpay and PayU as the primary gateways for Indian stores, supporting UPI, cards, net banking, and wallets. We also configure Cash on Delivery where appropriate for your product category. For international sales, we can add Stripe or PayPal. Every payment method is tested thoroughly before the store goes live.
How long does it take to build an e-commerce website?
A standard store with up to 100 products typically takes 4 to 6 weeks from the time we receive your product information and brand assets. Stores with complex requirements — large catalogues, subscriptions, custom B2B logic — take 6 to 10 weeks. The timeline depends significantly on how quickly product data is provided.
Will my store handle GST correctly?
Yes. Every e-commerce website we build displays GST correctly on product pages, calculates tax accurately across categories with different GST rates, and generates compliant invoices automatically with each order. This is a standard part of our setup, not an optional extra.
What causes cart abandonment and how do you prevent it?
The biggest causes are unexpected costs revealed only at checkout, forced account creation, too many form fields, limited payment options, and slow mobile loading. We address all of these directly — transparent pricing shown early, guest checkout enabled, minimal fields, multiple trusted payment methods including UPI and COD, and a fast mobile-optimised checkout.
Do you provide product photography?
We do not provide in-house photography, but we coordinate with photographers we have worked with before, or guide your team on the specifications needed — background, lighting, angles, and resolution. Good product photography significantly affects conversion and we are happy to advise even if the shoot is arranged separately.
Can you migrate my existing store to a new platform?
Yes. We migrate stores between platforms — for example WooCommerce to Shopify or a custom platform to WooCommerce. We migrate your product catalogue, customer data where applicable, and preserve URL structure to protect existing SEO rankings. Every migration is tested on staging before going live.
Do you offer ongoing support after launch?
Yes. We offer monthly maintenance packages covering platform updates, security monitoring, performance checks, and assistance adding products or running sale events. E-commerce sites need more ongoing attention than standard websites due to payment processing, inventory changes, and seasonal traffic spikes. Several clients have been on retainer with us for multiple years.
An online store is not a one-time project — it is a sales channel that needs to work correctly every single day, especially during your highest-traffic moments like a festive sale or a new product launch. The difference between an e-commerce website that converts and one that quietly loses sales is almost always in the details: checkout flow, payment options, page speed, and trust signals.
At Web Techneeq, we have been building e-commerce websites for Mumbai businesses since 2013 — with Indian payment gateways, GST compliance, and mobile-first design handled correctly from day one. If you are ready to start selling online, or your existing store needs to convert better, call us on +91 97022 53139 or email info@webtechneeq.com.
Open Monday to Friday 10 AM to 6 PM and Saturday 11 AM to 3:30 PM. Call ahead on +91 97022 53139. Our founder Hansel Gonsalves is available for initial e-commerce project discussions.
74 Technopark, "C" Cross Road,
Opp. SEEPZ Gate No. 2, MIDC,
Andheri East, Mumbai – 400093
+91 97022 53139
info@webtechneeq.com
Free consultation. We will review your products and recommend the right platform and approach — honestly, before you spend anything.
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